Transforming Everyday Experiences through Personalized Artificial Intelligence


Imagine having a personal concierge, someone who is available 24/7 — an intelligent assistant who truly serves, protects, and offers advice. AI, machine learning, and data science are being used to identify consumers, connect them with 100% personalized transactions, and dramatically accelerate the interaction. This webinar will start by looking at what is going on outside the banking industry — restaurants, transportation, medicine, defense, education — but will then look at innovative endeavors in the world of financial services.

Who Should Attend: Marketing Director, Marketing Strategist, Digital Marketing Coordinator, Digital Strategy Officer, Technology Officer,

Learning Objectives

  • Learn how to insert relevance in every transaction
  • Understand the best way to start or restart a data-driven initiative
  • Explore how to measure success and keep improving


Sundeep Kapur
Digital Strategist
Sundeep is an educator who is helping brands define their omni-channel strategies. After 24 years in corporate America as a business and technology consultant, Sundeep returned to his passion – teaching brands best practices so they can achieve the same success. His expertise has helped chart the course to success at many brands. Sundeep relishes his experience from engagements across multiple industries: retail, sports, entertainment, travel, technology, education, and financial services.

Webinar Fees

Pricing For Price Season Pass
Bank Member $195 $0
Bank Nonmember $249 $0
Affiliate Member $195 $0
Affiliate Nonmember $249 $0

Season Pass Members receive 4 individual logins to every webinar

Additional Info

Participants will earn 1.0 CPE credit

Field of Study: Specialized Knowledge

Prerequisites: None

Advanced Preparation: None

Program Level: Basic

Delivery Method: Group Internet Based

Refunds and Cancellations: Webinar registrations are non-refundable. If the registrant is unable to attend the designated time and date of the webinar, a playback link and any written materials will be provided within 2 business days following the conclusion of the webinar

Western Bankers Association is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its


Click here to register online