Practical Guide to Application Analytics


Bringing in quality loan applications isn’t always easy, but analyzing them for traits to help increase approvals can be. This webinar takes a look under the hood of loan origination systems, reviewing several practical ways to put loan application data to use to make better underwriting decisions. Tune in to review time-to-decision analysis, trending analysis, key ratio analysis, disposition reporting, and “what if” scenarios.

Who Should Attend: Commercial Loan Officer, Consumer Loan Officer, Junior Loan Officer, Loan Review Officer, Credit Analyst

Learning Objectives

  • Understand trends in loan application quality and how to evaluate loan underwriting criteria through a “what-if” analysis tool
  • Discover how decision and approval times impact the approve-to-book ratio
  • Evaluate data requirements needed to set up effective application analysis


Rob Craig
VP, Client Success
Visible Equity
Rob Craig is the vice president of client success at Visible Equity where he oversees client implementation, client training, and overall client satisfaction. He earned his B.A. in economics at BYU. Prior to joining Visible Equity, Rob worked as an investment analyst at Partners Group, a private markets investment firm.

Webinar Fees

Pricing For Price Season Pass
Bank Member $195 $0
Bank Nonmember $249 $0
Affiliate Member $195 $0
Affiliate Nonmember $249 $0

Season Pass Members receive 4 individual logins to every webinar

Additional Info

Participants will earn 1.0 CPE credit

Field of Study: Specialized Knowledge

Prerequisites: None

Advanced Preparation: None

Program Level: Basic

Delivery Method: Group Internet Based

Refunds and Cancellations: Webinar registrations are non-refundable. If the registrant is unable to attend the designated time and date of the webinar, a playback link and any written materials will be provided within 2 business days following the conclusion of the webinar

Western Bankers Association is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its


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