Transforming Culture for Digital Transformation

IT, Technology, & Operations

In banking, one of the biggest roadblocks to successful digital transformation is culture. The best strategies and newest technologies will fail if they conflict with how individuals or groups already believe or behave. Culture change requires intense effort and is often the most challenging part of digital transformation; but successful companies are meeting the challenge by enhancing cultural characteristics that support success in digital space. This session will share a framework for creating and cultivating a culture that both understands and advances digital transformation. 

Who Should Attend: Retail Bankers, Marketing Executives, CAOs, COOs, Operations Executive, Innovation Officers

Learning Objectives

  • Discover 5 ways to assess and evaluate your current culture
  • Learn steps to remove cultural aspects that inhibit digital transformation
  • Explore digital culture characteristics, and practical ways to build and sustain them
  • Understand he role of effective internal communication in creating one unified culture 


Joe Sullivan
Market Insights, Inc.
Market Insights is a consultancy with expertise in market assessments, delivery optimization, strategic planning, brand and culture transformation. The themes of growth, innovation and motivation can be found throughout Joe’s work. He has shared his insights with international, national, regional and state associations.  Joe is on the faculty of the UW Graduate School of Banking (Digital Banking School), Ohio Bankers League Mgmt.  School and Washington Bankers’ (Fintech Executive Devp Program). Topics include human connection, disruption, Fintech, consumer trends, delivery systems, leadership and the future.

Joe’s passion, energetic style and practical approach engages his audiences and consistently makes him a top-rated speaker. His unique perspective comes from working side-by-side with executives around the U.S. in the development of successful growth strategies. Joe incorporates these frontline experiences into his presentations and offers insights that challenge conventional thinking; creating a sense of excited urgency with his audiences.  

Webinar Fees

Pricing For Price Season Pass
Bank Member $195 $0
Bank Nonmember $249 $0
Affiliate Member $195 $0
Affiliate Nonmember $249 $0

Season Pass Members receive 4 individual logins to every webinar

Additional Info

Participants will earn 1.0 CPE credit

Field of Study: Specialized Knowledge

Prerequisites: Knowledge of the Full Credit Bill Rule

Advanced Preparation: None

Program Level: Intermediate

Delivery Method: Group Internet Based

Refunds and Cancellations: Webinar registrations are non-refundable. If the registrant is unable to attend the designated time and date of the webinar, a playback link and any written materials will be provided within 2 business days following the conclusion of the webinar

Western Bankers Association is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its


Click here to register online